Lead generation is crucial for businesses aiming to grow and maintain a competitive edge. A no-code form builder offers a streamlined and efficient way to capture leads without any extensive coding. This blog will explore how to generate leads with a no-code form builder, providing statistics, use cases, examples, and best practices to ensure your efforts are successful.

 What is a No-code Form Builder?

A no-code form builder is a tool that allows users to create customized forms without any coding knowledge. These tools typically feature drag-and-drop interfaces, making it easy for anyone to build forms for various purposes, including lead generation.

Why Use a No-code Form Builder for Lead Generation?

1. Ease of Use: Create and customize forms quickly without needing a developer.

2. Cost-effective: Reduce development costs by eliminating the need for custom coding.

3. Flexibility: Easily modify forms to adapt to changing business needs.

4. Integration: Seamlessly integrate with CRM, email marketing, and other tools.

According to a report by Forrester, 84% of enterprises believe that low-code/no-code development platforms can reduce the amount of time spent on development projects by 5090% .

 Use Cases for No-code Form Builders in Lead Generation

 1. E-commerce

Example: An online store uses a no-code form builder to create a popup form offering a discount code in exchange for email signups.

Benefit: Increase in email subscribers and potential customers.

 2. Webinars and Events

Example: A software company sets up a registration form for an upcoming webinar using a no-code form builder.

Benefit: Collect detailed information from attendees, which can be used for targeted followup.

 3. Content Marketing

Example: A marketing agency uses a no-code form builder to create gated content forms for eBooks and whitepapers.

Benefit: Capture leads from visitors interested in valuable content.

Best Practices for Using No-code Form Builders for Lead Generation

 1. Design for User Experience

Ensure your form is user-friendly, visually appealing, and mobile-responsive. A well-designed form encourages more visitors to complete it. According to Google, 61% of users are unlikely to return to a mobile site they had trouble accessing, and 40% visit a competitor’s site instead. 

 2. Keep It Short and Simple

Ask only for essential information to reduce friction and increase conversion rates. HubSpot found that reducing the number of form fields from four to three can increase conversion rates by 50% .

 3. Use Clear Call-to-Actions (CTAs)

Make sure your CTAs are compelling and clear. Phrases like “Get Your Free eBook” or “Join Our Webinar Now” can significantly boost form completion rates.

 4. Offer Incentives

Provide value in exchange for information, such as discounts, free trials, or exclusive content. This encourages visitors to fill out your forms.

 5. Integrate with CRM and Marketing Tools

Ensure your form builder integrates with your CRM and marketing tools to streamline the lead capture process and automated follow-ups. Salesforce reports that businesses using marketing automation to nurture prospects see a 451% increase in qualified leads .

Top 4 No-code Form Builders

 1. Typeform

Features: User-friendly interface, interactive forms, and seamless integrations.

Use Case: Create engaging surveys and quizzes to capture leads.

 2. Google Forms

Features: Free, easy to use, and integrates with Google Workspace.

Use Case: Simple lead capture forms for small businesses.

 3. JotForm

Features: Drag-and-drop builder, extensive template library, and powerful integrations.

Use Case: Customizable forms for event registrations and feedback collection.

4. Metaforms 

Features: AI-powered form builder, in-depth survey research questions and insightful survey analytics reporting. 

Use Case: Personalized forms to cater to unique and specific business needs like market research, user research, customer feedback and 100+ form templates. 

How to Generate Leads with No-code Form Builder: A Step-by-Step Guide

 Step 1: Define Your Goal

Determine what you want to achieve with your form. Are you collecting emails for a newsletter, registering participants for an event, or gathering feedback?

 Step 2: Choose the Right Form Builder

Select a No-code form builder that suits your needs. Consider factors like ease of use, customization options, and integrations.

 Step 3: Design Your Form

Create a user-friendly form that aligns with your brand. Use clear headings, concise questions, and a logical flow.

 Step 4: Add a Compelling CTA

Include a strong call-to-action that tells visitors exactly what they need to do. Make it visible and enticing.

 Step 5: Integrate Survey Form with Other Tools

Connect your form to your CRM, email marketing platform, and other tools to automate the lead management process.

 Step 6: Test Your Survey Form

Before launching, test your form to ensure it works correctly on all devices and browsers.

 Step 7: Promote Your Form

Share your form through various channels like social media, email newsletters, and your website to attract leads.

 Step 8: Optimize Your Lead Generation Form 

Monitor the performance of your form and make adjustments as needed. Use analytics to understand which parts of your form work well and which need improvement.

 Conclusion

Generating leads is at the core of every business growth strategy, and no-code form builders make this process accessible and efficient. By using a no-code form builder, you can create engaging, user-friendly forms that capture high-quality leads. Whether you’re in ecommerce, hosting events, or running content marketing campaigns, these tools provide the flexibility and functionality needed to streamline your lead generation efforts.

Metaforms.ai stands out as a powerful no-code form builder, offering advanced features and integrations that support various industries in their lead generation endeavors. Adopting best practices and leveraging AI capabilities with Metaforms’ no-code form builder, you can optimize your lead capture process, improve conversion rates, and drive business success. Sign-up with Metaforms today.