In an age where dynamic interaction and personalized experiences are paramount, the traditional approach to data collection needs to be updated.

Enter Typeform’s Formless form, a trailblazing platform transforming data collection through conversational AI in a formless manner.

It’s time to move away from mundane, decade-old forms and dive into natural, engaging dialogues that effortlessly convert responses into data you can use.

Forms Are Old, Enter Formless Forms!

Formless by Typeform Labs is an AI form builder and, more than that, a conversation hub. You can create interactive AI exchanges where AI asks questions and answers user queries.

It's an upgrade to a friendly chatbot designed to gather insights via a conversation. Build job application forms, product survey forms, user feedback forms, and more.

Conversational AI Forms You Instruct and Train.

Formless by Typeform Labs uses OpenAI's GPT4-turbo model to ask questions with personalized conversations in real time and respond to their queries.

There are five key ways in which Formless AI Forms differ from forms we know now.

1. A Guided Editor for AI Form-Building.

You can make AI conversations on Formless with templates or their Raw Editor.

There is also a simpler-to-use Guided Editor with critical parts of the prompting process adequately abstracted.

2. From Questions to Journeys & Conversations.

Unlike usual, you do not enter questions when making AI Forms with Formless. Instead, you ‘instruct AI’ by defining in plain language ‘the rules of the conversation you want AI to have.’

You also include a ‘data schema’ or ‘journey’ to guide the AI on what data it should collect from the conversation.

3. Train the AI to Answer Questions.

Since Formless forms are forms that do not just ask but also respond to questions in real-time, you must provide this context in the form of AI 'training.'

Currently, Formless supports adding snippets of text and a URL for info to answer questions from respondents, with support for uploading documents coming soon.

4. Website Embeds Four Ways.

Adding your formless forms to your website is just a few clicks. You can use Typeform’s AI Forms in one of four ways: inline, fullscreen, popover (in the place of a chat widget), or as a banner hanging in the corner.

5. Usage-based Pricing, Per Conversation.

Each AI session counts as one conversation, regardless of completion. With a free tier offering 25 conversations and scalable plans for larger needs, Formless is accessible for all budget sizes.

The Pro Plan offers 250 conversations for $59 per month, scaling up to 5,000 conversations. There's dedicated support for customization by the Typeform Labs for enterprise-level needs.

Strengths and Limitations Conversational AI Forms.

1. Enhanced User Engagement and Personalization: Formless excels in creating engaging, conversational experiences, offering personalized interactions that traditional forms lack, ideal for unique lead engagement and contextual forms like quizzes.

2. Ideal for Creative Engagement: Excellently suited for engaging inbound leads in unique ways, including recommendations, and for more subjective, context-rich forms like job applications and quizzes.

3. Dependency on Third-Party Integrations: While versatile, Formless relies on Zapier for integrations, which might limit its direct compatibility with certain systems and platforms.

4. Unique Interface with Learning Curve: The unconventional, AI-driven interface of Formless differs significantly from traditional form builders, requiring time to adapt and potentially limiting the form creator's control over the conversation flow.

5. Complexity and Risk of Drop-Offs: The AI-driven, conversational format of Formless, while engaging, might be challenging for users with limited tech experience and less suited for quick-response forms like lead capture and book a demo.

Formless by Typeform: Final Take-Aways.

By shifting from static forms to dynamic conversations, Formless enables you to harness the power of AI to redefine how you interact with and understand your audience.

With its cutting-edge features, user-friendly design, and diverse applications, Formless is ready to transform your data collection strategy.

While they come with their own challenges, such as the learning curve associated with their unique interface and dependency on third-party integrations, their benefits are a testament to their revolutionary approach to data collection.

Explore Formless by Typeform Labs today and see the magic of an AI form builder.